uses and gratification

Media:

TV:                     
Diversion:
TV would be watched, to relax after a long day of work or school so this could be for entertainment wise. E.g The Simpsons
         
personal relationships:
To explore the genre of reality TV.   

personal identity
This could be used for identification so that we can find out more about ourselves and learn different ways of doing things through television.e.g love island     

surveillance
watching TV so that we can find out more about what is going on around us e.g: lives of celebrities.

Other broadcast radio and cinema:

Diversion: 
Radio and cinema could be used to escape from reality and divert your own attention so you feel more relaxed and this creates a fantasy.e.g classical

Personal relationships:
Fulfils the need for companionship in our daily lives and makes you feel more social e.g going to the cinema with a group of friends


Personal identity:
Watching these movies may make you able to represent yourself in a certain way and make you feel more satisfied in how to approach things.

Surveillance:

These could be used to keep up with updates e.g a film series or a particular sport that you may enjoy so that you aren't behind on anything.

Print:

Diversion:

Magazines and books could be read to escape everything going on around us as you can sit and read about the new characters or songs or movies that will be coming out.

Personal relationships:

 Questions that are shown on magazines and books can make you keep updated.

Personal identity:

If  there are questions displayed on certain magazines books or posters these advertise opportunities for readers to get involved.e.g vogue magazine

Surveillance:

Allows you to be updated on what is happening.

E media:

Diversion:

certain individuals may use these n different ways as some people may use it to relax where as other may use it for tension free needs.

Personal relationships:

These may reassure a persons status and make them able to gain credibility and stabilise as people change their lifestyle accordingly after watching certain adverts.

Personal Identity:Some audiences like to watch or read media texts because they can compare their life experiences with those represented in it. Audience pleasure comes from empathising and identifying with characters or content represented in them. Soap operas or lifestyle magazines can offer audiences this kind of enjoyment.

Surveillance:

This may allow them to get useful information for a living and make people shop online and gain things for a cheaper price.e.g amazon

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